Judge a book by its lover

But you can judge a potential lover by their choice of reading, according to tonight’s whimsical lurv article in the London Paper. Using years of research by leading sociologists – or maybe just having a bit of fun drafting a press release – Penguin’s dating site has come up with a few general book genres and some ideas about the sort of people you’d find reading them.

Wait, did we just say Penguin’s dating site? Brand extension has a lot to answer for, Mr Branson. Or does it; because for flirting booklovers the most exciting flashes of electricity can come when we find an interesting other who loves the same literature as us.

If an art gallery is supposedly a great place to meet potential partners (choose your exhibition very carefully we say), then why shouldn’t a mutual appreciation of the same piece of print be the spark that spurs an epic love story?

Leave a Reply